It has been announced that girl group Perfume will be starring in a brand new campaign for Levi’s® RED, promoting their timeless denim styles. The RED promotion is getting a complete new restart in 2021, Levi’s has uploaded a short 15 second teaser on Twitter and YouTube showing off some of the new styles.
Perfume have already started to appear in promotional material found in Levi’s stores all across Japan. Expect more CMs and photoshoots showing off the RED looks in the upcoming weeks! Check out the first Perfume x Levi’s special movie below: