Gender and age breakdown
Perfume

More popular with females
More popular with people in their 30s
Nogizaka46

More popular with males
More popular with people in their 20s
Momoiro Clover Z

Male and female popularity are equal
More popular with people in their 40s
E-girls

More popular with females
More popular with people in their 40s
AKB48

More popular with males
More popular with people in their 40s
Keyakizaka46

More popular with males
More popular with people in their 20s
TWICE

More popular with females
More popular with teens
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