28-year-old teen superstar Erika Sawajiri is taking her reputation as the “new face of feminism” to the next level through her endorsement of the hottest new fashion app in the nation! Fril is a by women, for women mobile marketplace exclusively for female fashionistas (users must verify their identity to confirm their gender) to buy and sell the latest pieces safely and easily, without the risk of being preyed upon by malicious men. Some have critiqued the application, saying it’s unfair to male fashionistas, while others believe it could help save the Japanese economy by creating jobs for young women and single mothers.