In recent years, the Japanese concert industry has seen incredible growth. In 2006, there were 47,632 concerts attended by 24.54 million people. Last year, there were 56,042 concerts attended by 44.86 million people. Along with this growth, a problem has reared its head: ticket scalping.
Concert ticket scalping is a big problem in Japan. Scalpers buy multiple tickets at the original price, leaving less for the public to buy at face value. They then sell these tickets online at an increased price, with some fetching as much as 10 times their face value online. The public is cheated by paying these high prices, but some do pay them. Between less tickets being available at the original price and the high price of scalped tickets, much of the public can’t go to concerts as frequently. They also can’t buy the tour merchandise at the concerts.
To stop this problem, the group Tenbai No (translation: Resale No) has been formed. Today, the group took out full page ads in 2 of Japan’s biggest newspapers, Asahi and Yomiuri (the Yomiuri ad can be seen above). The ads read “Hantai shimasu” (“to be opposed to”) in large type followed by a statement in Japanese which reads: “We are against the high-priced reselling of tickets, which is depriving music of its future.” The ad then lists the 116 music acts, 24 events, and 4 music organizations that agree with Tenbai No. It’s a veritable who’s who of the Japanese music industry.
These ads are accompanied by the launch of the Tenbai No website. On the site, Kadoike Mitsunori, president of the Federation of Music Producers Japan, wrote: “Artists and concert staff work hard every day to present great performances to as many music fans as possible. High-priced reselling of tickets is a problem that can destroy the positive relationship that exists between artists and music fans.”
This is the first time such a large scale industry-wide effort has been made regarding ticket scalping. However, acts already have anti-scalping measures in place. Facial scanning systems were used by Arashi earlier this year to prevent single buyers from purchasing multiple tickets. Momoiro Clover Z, B’z, and Mr. Children have used such technology since 2014.
This may sound like a good solution, but what does this mean for international fans? Many fans have to go to Japan to see their faves live, and scalpers are one of the biggest ways to obtain concert tickets, since so many concerts require a Japanese address, credit card, and / or ID.
See which acts, events, and organizations agree with Tenbai No below!
ASIAN KUNG-FU GENERATION
Every Little Thing
KICK THE CAN CREW
Kyary Pamyu Pamyu
Gesu no Kiwami Otome.
THE YELLOW MONKEY
Southern All Stars
THE ORAL CIGARETTES
Shonan no Kaze
Tackey & Tsubasa
DREAMS COME TRUE
Naoto Inti Raymu
Hey! Say! JUMP
My Little Lover
MAN WITH A MISSION
UNISON SQUARE GARDEN
Animelo Summer Live
ARABAKI ROCK FEST.
Jounetsu Tairiku SPECIAL LIVE SUMMER TIME BONANZA
SWEET LOVE SHOWER
TV Asahi Dream Festival
TOKYO・OSAKA METROPOLITAN ROCK FESTIVAL
Haha ni Kansha no Concert
VIVA LA ROCK
FUJI ROCK FESTIVAL
RISING SUN ROCK FESTIVAL in EZO
ROCK IN JAPAN FESTIVAL
WILD BUNCH FEST.
Federation of Music Producers Japan (FMPJ)
Japan Association of Music Enterprises (JAME)
All Japan Concert & Live Entertainment Promoter’s Conference (ACPC)
Computer Ticketing Conference Association