Japanese Meme “PPAP” goes global; Justin Bieber’s “favorite video on the Internet”

Macarena” WHO? Move aside “Gangnam Style.”

PPAP” is here, and it’s ready to end careers.

The latest infectiously addictive song and dance is “Pen-Pineapple Apple-Pen” (or “PPAP“) by Piko-Taro, a fictional character played by Japanese musician and comedian Kazuhiko Kosaka.

It’s no shock as to why it’s making its rounds around social media. It has every ingredient for a viral YouTube video: a simple yet catchy song, an even simpler dance routine, nonsensical lyrics, and of course, ridiculousness.

Check it out below.

The lyrics go like this:

I have a pen. I have an apple. Apple-pen!
I have a pen. I have [a] pineapple. Pineapple-pen!
Apple-pen. Pineapple-pen. Pen-Pineapple-Apple-Pen.

The genius Kazuhiko Kosaka explains his thought process behind the creation of the hit song:

If you don’t hear it here, you will hear it somewhere else; on auto-playing Facebook videos, from Justin Bieber declaring it as his favorite video on the Internet, or on those morning show that are awful but you watch in the morning anyway explaining how “PPAP” became song of the year. And for once, they’ll be right about something.

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